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Catch Up on the latest digital marketing tips and knowledge.

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How To Build The Perfect Sales Funnel

You finally found it… As a business owner, the best way to expand your business is by employing any of the marketing techniques used by top brands. One of such marketing techniques involves the building of a sales funnel, which helps to generate leads, as well as convert these leads to paying customers. This is …

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Does Your Business Have A Traffic Problem?

Congratulations! You Have a Website. Now What? That is a question many business owners face on a daily basis. Remember the movie ‘Field of Dreams’? Kevin Costner spent the whole movie building a baseball field. When he finished it, people from his community started pouring in to use it. In the real world, people are …

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What Is Customer Value Optimization?

Here is a question for you: What is the fastest way to grow your business? In the overwhelming tide of running your business, it’s easy to think you just need to work extra hard and sell, sell, SELL! In reality, you could be doubling your profits with less effort with a system called customer value …

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Top SEO Tips For 2019

It’s important to have my hand on the pulse of the digital marketing community, as an expert in the field. Change happens around here in the blink of an eye, which can impact each of us greatly, from B2B and B2C business owners, as well as social influencers and freelance creatives. We rely on the …

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What Is A Local Citation?

When we talk about local citations we need to remember it refers to any mention of your business in the online world. It is important that your company details, such as name, phone number, address, zip code, and website address be consistent throughout the internet. This will help you improve your online visibility and help …

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3 New Types Of Google Searches On Their Way

Google is soon going to roll out three new types of searches: Q&A, FAQ & How To content. It will be pulled directly from the pages & will appear on the search engine result page for enquires that falls under the above mentioned three categories. Here’s a snapshot of Google’s developer manager, Stacey Chan unveiling …

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Noticed A Drop In Your Google Business Reviews?

Well, Google has decided to remove reviews from anonymous users. So, what are anonymous reviews? – Reviews that had been left by profiles marked “A Google User”is termed as anonymous. Google has been struggling to keep its reviews authentic for a long time and anonymous users posed a big threat to it. So Google finally …

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How Can My Marijuana Business Grow With Internet Marketing?

The Marijuana industry, like alcohol and tobacco, can become a headache when it comes to marketing the product online. For instance, advertising on Google & Facebook is prohibited and business owners have to be careful of where they put traditional printed ads due to legal issues depending on the state. But even with all the …

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How Google’s Mobile First Indexing Will Impact Your Online Visibility

Googles Mobile First Indexing is here! How will that impact your visibility online you may ask? Well, let’s put it this way, Last year alone 63% of traffic from users came from a mobile device. With this in mind, Google switched to the mobile indexing of sites around the web. If your business website is …

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WHY BACKLINKS ARE IMPORTANT TO RANK YOUR BUSINESS WEBSITE

What Are Backlinks? Backlinks are simply the links pointing to your site. When a website has a clickable link or a hyperlink that redirects to your website – this is called a backlink. In the eyes of Google, a website has more trust and more visibility if it has backlinks coming from reliable sources, but …

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